A mere five percent of all monies donated to charities come
from corporations. This is proof that there are too many businesses
that benefit from quality life in the community but don't
participate in that quality.
We have learned over the years that corporations are becoming
more aware of the fact that their sales and profits come from
the community and that they need to take a more active approach
to getting involved in supporting the communities they serve.
Examples of the benefits to a company starting a foundation
are as follows:
- Build a strong bond between your company and the community;
- Increase employee retention;
- Take advantage of the tax benefits of setting up a 501
(c) (3);
- Establish a key differentiator - A competitive edge;
- Build upon the company's public relations strategy; and
- Open doors to future business and relationships through
philanthropic partnerships
With the proper direction and resources, corporations can
be the most powerful player in the nonprofit sector and philanthropy.
The five percent could easily be doubled in the next few years
if companies begin to recognize service as a part of their
mission.
Serving the community doesn't have to be a tedious chore.
It can be a source of delight and satisfaction for employees
and executives. Powered by Professionals has developed a package
for corporations to easily build philanthropy into their mission
and their company culture called Responsible Capitalism.
This package can be used to help a company launch a brand
new Foundation, or it can apply to existing Foundations that
are looking to take their efforts to the next level. It can
also be used for any company, regardless of revenues, profits
and numbers of employees.
The services contained in this package are outlined below.
Upon meeting with your company and gaining an understanding
of your vision of becoming involved with the community, we
can best determine the services needed to achieve your objectives.
Establishment of Culture
The first criterion for taking positive action in philanthropy
is to make it a part of the corporate culture. The CEO and/or
owners need to make philanthropy a centerpiece of the company's
culture and mission and be sure to empower the employees to
become a part of the process. Our services in this area assure
this objective is accomplished.
Employee Involvement
Involving employees in philanthropic endeavors is a win-win
for corporations. When the community sees the company as not
simply taking profits out of the community, but putting people
and resources into the community, it strengthens the company's
reputation as a good corporate citizen. Getting the employees
behind the mission of the Foundation is key to its success
and also helps create a more positive working environment,
making employees feel better about themselves and the company.
Our expertise in this area contains several programs that
achieve this objective.
Foundation Administration
There is a fair amount of administration required to form
a legal Foundation as well as ongoing maintenance needed to
maintain the nonprofit status. We offer services in this area
to make certain all of this work is completed. Additionally
there is a great deal of administration in regards to the
creation and maintenance of a database as well as a significant
amount of communication between the organization and the donors
which our team will manage.
Event Planning
An annual fundraising event is a wonderful opportunity to
showcase the Foundation to the community. In addition to the
awareness an event generates, it also offers the company an
opportunity to raise additional donations. Our expertise in
this area will help your Foundation shine.
Marketing
Basic marketing of the Foundation is critical to its
success, including a strong identity and related marketing
materials as well as a website that is informative and supports
online donations. We have experienced strategic business partners to ensure success in this area.
Volunteer Development
Volunteers are essential to the success of any charitable
organization. Our team will focus on building and managing
a Board of Directors as well as a young leadership event committee.
For more information, please email Darren Port . |